21.12.2011

The online presence of the Marché® restaurants is now ready to address the demands of the market: Fresh, high-quality, fast and international. The new website includes six language versions for its 98 locations around the world. With the mobile version of the website, our guests can now find the nearest Marché® restaurant anytime and any place. During the relaunch phase Marché® is also starting an attractive introductory offer for its guests.

Marché® is going to start the New Year 2012 off on the right foot – following a complete relaunch of the website www.marche-restaurants.com. The internationally-active systematic gastronomy company was engaged with the project to refresh its online presence for almost an entire year. Now all of this work can go live – and offer not only an exceptionally user-friendly user interface, but also a whole range of additional improvements. The website has been completely translated into six languages and so, for the first time, sites in the national languages of our locations in Slovenia, Croatia, Norway and Hungary are available. Country-specific information and co-operations all make sure that the online offering in every Marché® country answers to regional needs.

Standing True to our Online Strategy
With this optimized website, Marché International will continue along the path it has set for its online strategy. This started last summer with the expanded use of the social networks and free-of-charge use of Wi-Fi. Other examples are the consistent use of interactive elements, such as videos, the Facebook “Like” feature and an interface to Google Maps. Google Maps shows the guest where the nearest Marché® restaurant is in the mobile website. Nicole Maissen, Head of Marketing & Communication at Marché International, commented on the new online presence: “We are really excited about the new relaunch of our website. Now we are finally also represented in Slovenia, Croatia, Hungary and Norway, and in their country-specific languages and that means we can talk to our guests in a much more directed manner – and it doesn’t matter whether he is at home or on the road with his smartphone.”

Attractive Introductory Offers
We have an attractive special offer during the introductory phase of the relaunch of the new website of Marché®: Every guest who shows us our mobile website on his personal device when he pays at the cash register will receive a special surprise. The offer is valid in every one of the almost one-hundred Marché® restaurants around the world – and is in effect from 21 December 2011 until 11 January 2012.

• Marché_MAR_PM_Website_20111221_EN.pdf (pdf, 124.81 KB)
• Marché_Home.png (png, 2.72 MB)
• Marché_mobile_locations.png (png, 176.77 KB)